The Web Uncovered

This is a weekly 1-hour show hosted by Mildred Tasonne.While the front half of the show covers community issues, the later half of the show covers some social media basics. This week we spoke with Rick Rovegno about utilizing Linked In for networking, business and finding a job. Rick is an industry expert in the technology arena hosted a radio talk show called Computer Talk and a  Technical Analyst for PC Magazine. He has been successfully using LinkedIn to develop his consulting network. Listen now…

We had another very insightful BlogTalkRadio show tonight. I had a chance to speak again with my friend and fellow marketer Dave Meirowitch, the founder and president of Remarkable Search. We discussed a highly-effective marketing medium, public relations, and how to integrate it into your search engine marketing strategy. There are some real gems of information in this piece of audio. Be sure to read the deck that accompanies the show. Give it a listen…

This is the first episode in our series of online talk shows we have produced to provide you with insight into marketing best practices. Joining us is Dave Meirowitch is the founder and president of Remarkable Search. He is a nine-year veteran of the search marketing, interactive advertising and corporate marketing industries and is an expert on web topics such as: search engine optimization, pay per click strategies, accountability in marketing, as well as implementing PR to your SEO. Click here to view the deck that goes along with this program.

Call for Content: The Digital Marketing Newsletter

FFWD Brands, a digital marketing company in Chicago, seeks industry partners and subject matter experts to share their knowledge by contributing to our digital marketing newsletter, The Web Uncovered. In this month’s edition we will be answering questions asked by our readers. Our readership consists of small & medium size business owners, decision makers and influencers. If you can shed light on any of the following subjects/questions, this is your opportunity to share your knowledge, build credibility and demonstrate your expertise.

If your content is featured in our newsletter, full articles will be posted on our blog, www.thewebuncovered.com, with a link back to your website and any other materials referenced in the post.

Questions asked by our readers in December:

1. SEM: What is the quickest way to get more visibility on the search engines?
2. Social Media: How can I begin utilizing social media to promote my business and generate opportunities
3. Web Development: Our ecommerce website receives a significant amount of traffic, but the conversion rate has dropped significantly since 2008. Clearly the recession has a lot to do with it, but is there something we can do to optimize our site and begin converting more visitors?
4. PR: Have press release distribution sites lost their effectiveness? We don’t get the response we once did from our PR content. What can we do to be seen and talked about like we once were?
5. Paid Advertising/PPC: We have heard a lot about Facebook advertising and think it could be an effective advertising medium for our business. What strategies have worked for your clients and what should our expectations be within the first 4-6 months?
6. E-mail Marketing – Trends in e-mail marketing for 2010 to increase opens

If you are interested in contributing to this month’s newsletter, please contact us with information about the experience that qualifies you to weigh-in on these subjects, plus any whitepapers, blogs or other samples that demonstrate the quality and depth of your writing. I look forward to your submissions.

Thanks in advance,

Nathan Hewitt
nate [at] ffwdbrands [dot] com

Director, Social Media

FFWD Brands, LLC

312-698-4441 Office

515-210-5383 Cell
twitter.com/nateatffwd