The Web Uncovered

Digital Marketing Tools, Strategy & Insight

Best Practices: Search Engine Optimization (SEO) Press Release

Press releases that utilize the following Search Engine Optimization (SEO) guidelines can help occupy the leading search engine result positions for a wide variety of related topics.

Developing a Social Media Plan for Small Businesses

Many small business owners that come to us already understand the importance of social media. They get that there are hundreds of thousands of potential customers on Twitter, Facebook and other online communities, but they aren’t quite sure how to get started. Instead of just jumping in and creating accounts on a number of social networking sites, we recommend to our clients to take a step back and create a plan.

Connecting the Dots Between Traditional and Digital Marketing

Many communicators are struggling to find the most efficient and effective way to connect traditional marketing tactics and digital marketing tactics. When connected effectively, traditional and digital marketing tactics offer immense opportunities to build market recognition, increase brand awareness and provide the foundation for strong and sustainable growth. To do so, successful marketers must turn to the “Multi-Touch” approach.

Google Wave: Is the Future of Email Here?

If you are a technology nut like me, you are always interested in trying out the latest applications or tools available. Several months ago, I was lucky enough to get an early preview invite to join Google’s new communication and collaboration tool, Google Wave. The online tool is reinventing email one wave (conversation) and blip (message) at a time.

Free Blog Contest from FFWD Brands

FFWD Brands is giving away a FREE custom designed Wordpress Blog Style Website to a deserving (Friend/Follower/Reader)!!!
Rev-up your company’s current site and make 2010 your most profitable year! Adding a Blog style site to your marketing efforts is the next step in increasing your company’s online presence and increasing your status as an industry expert.
FFWD’s [...]

Social Networks: Why Myspace is Dead

Posted by Frankie On April - 1 - 2009ADD COMMENTS

A few years back, Myspace was seen as the best marketing tool available on the internet.  Marking the early stages of the web 2.0 era, many successful campaigns were executed on Myspace, including that of bands, products, non-profits, and politicians.  Not so anymore. Myspace has became increasingly worthless for generating meaningful traffic to target websites.  Formally ranked the website with the most traffic, Myspace is now #9 on Alexa Top 500 rankings.  This however isn’t the real... more

Introduction to BlogTalkRadio

Posted by admin On March - 28 - 2009ADD COMMENTS

Audio: Linked In Insight with Rick Rovengo

Posted by admin On March - 26 - 2009ADD COMMENTS

This is a weekly 1-hour show hosted by Mildred Tasonne.While the front half of the show covers community issues, the later half of the show covers some social media basics. This week we spoke with Rick Rovegno about utilizing Linked In for networking, business and finding a job. Rick is an industry expert in the technology arena hosted a radio talk show called Computer Talk and a  Technical Analyst for PC Magazine. He has been successfully using LinkedIn to develop his consulting network. Listen... more

We had another very insightful BlogTalkRadio show tonight. I had a chance to speak again with my friend and fellow marketer Dave Meirowitch, the founder and president of Remarkable Search. We discussed a highly-effective marketing medium, public relations, and how to integrate it into your search engine marketing strategy. There are some real gems of information in this piece of audio. Be sure to read the deck that accompanies the show. Give it a listen…  Read More →

Audio: PPC and SEO insight w/ Dave Meirowitch

Posted by admin On March - 18 - 2009ADD COMMENTS

This is the first episode in our series of online talk shows we have produced to provide you with insight into marketing best practices. Joining us is Dave Meirowitch is the founder and president of Remarkable Search. He is a nine-year veteran of the search marketing, interactive advertising and corporate marketing industries and is an expert on web topics such as: search engine optimization, pay per click strategies, accountability in marketing, as well as implementing PR to your SEO. Click here... more

February Web Uncovered Newsletter

Posted by Nate On February - 1 - 2000ADD COMMENTS

Call for Content: The Digital Marketing Newsletter FFWD Brands, a digital marketing company in Chicago, seeks industry partners and subject matter experts to share their knowledge by contributing to our digital marketing newsletter, The Web Uncovered. In this month’s edition we will be answering questions asked by our readers. Our readership consists of small & medium size business owners, decision makers and influencers. If you can shed light on any of the following subjects/questions, this... more

About Me

The Web Uncovered is produced by FFWD Brands, a digital marketing company in Chicago, IL. The purpose of TheWebUncovered.com is to provide education and insight into the world of digital marketing. It\'s a rapidly evolving landscape, so our mission is to help you sort through the clutter and discover the tools that will have the greatest impact on your business\' bottom line. Contact us and let us know how we can improve your marketing efforts online.

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