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Rev-up your company’s current site and make 2010 your most profitable year! Adding a Blog style site to your marketing efforts is the next step in increasing your company’s online presence and increasing your status as an industry expert.
FFWD’s [...]
Four months ago Mashable asked it’s readers to vote in for their preferred social network between the two current giants: Twitter versus Facebook. The results were pretty close, although Facebook edged out Twitter in a 48% to 40% victory. Now, there’s a whole new game in town (google buzz).
Google Buzz is now the new shiny, [...]
2010 is here and with a new year comes new expectations, especially when it comes to social media. Anyone who has been immersed in social media for the past few years have witnessed social media’s transformation from a richer form of harmless online chatter to one of the most powerful marketing channels today! Marketers are [...]
Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.
About Seth Godin
Seth Godin is an entrepreneur and blogger who thinks about [...]
Is Twitter Fading? If you saw the headlines yesterday, you might be excused for thinking Twitter was in decline: “Twitter’s growth slows dramatically,” “Twitter popularity declines, growth slows down,” and “Is Twitter ‘Traffic’ Tanking?”
Twitter was the story of 2009, growing from less than 5 million monthly users to almost 30 million in the course of [...]
As Twitter adoption increases, it will become less of an extension to other social networks people use, and more of a platform of its own from which others utilize their structure. One such example of this is Magpie. Magpie allows Twitter users to submit their account to Magpie to be occassionally used for ad tweets. This allows the user to approve specific ads, and limit their frequency. But the blog SEO Smarty poses some good questions. For instance… Would engaging in this hurt... more
While Twitter has seen a huge explosion in use, one must ask, who is using it? The common assumption is that the Millienials, teens through mid 20s, are the users, as they are the most active segment in social networking. The Shocker: While 99% of people ages 18-24 use social media, only 22% use Twitter. On Andy Beal’s Marketing Pilgrim blog, he break it down further: Of the 22% that do use Twitter: 85 percent follow friends 54 percent... more
While Google has dominated the market for PPC as compared to MSN, there is still plenty of people who find it useful enough to keep using. For those folks, there is a great tool that they put out, which makes the process much more doable once you get the hang out it. There is a blog post on Subliminal Pixels which gives a great explanation of the features on the Ad Intelligence PPC Tool, and how to use them. If you fall into the camp of MSN Ad Intelligence users, be sure to check this... more
For those of you who missed it, there is a new website called WolframAlpha, which was prophesized to be the Google killer, launched last Thursday. While the hype is mostly hot air, there are some important reasons why we should take note to this new service. WolframAlpha is a computational engine. What this means is that it is a database of billions of pieces of information, along with thousands of formulas and models to analyze this data. Rather than having preprogrammed answers to quiries,... more
Twitter has become increasingly popular as a news source. While microblogging is anything but content rich, it’s true value added is in its ability to be up to date by the minute. While in most cases this is not very important to people, there are situations where by the minute is imperative. There supposedly was a situation at the Twitter Headquarters in San Francisco where the world earthquake spiked as a keyword. The staff was perplexed, until the earthquake shook their office less... more
Besides the tried-and-true recommendation or reference letter that runs about a page and is mailed (or, sometimes, emailed), there is now a new breed of recommendation “letter”: brief personal and professional endorsements on business and social networking sites such as LinkedIn. What would a professional profile be without recommendations? One of the best ways an employer can understand what you are all about is from what others say about you. A great feature of LinkedIn lies in your... more
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The Web Uncovered